Overview of Survey Research Companies in 2026

A survey research or panel company recruits respondents and delivers a sample that meets a researcher's target population. In this article, we sort 30 leading survey research companies into the following categories based on how they recruit and retain respondents: hybrid, probability-based, opt-in, and marketplace. We include geographies supported, engagement model, and panel vs. external recruitment in our analysis.

Every vendor fact included in this article was taken from that vendor's own website on November 4, 2026.

The 30 companies at a glance

Hybrid-recruitment panels

The company recruits part of its panel through probability-based methods, such as random address-based sampling and random text-message outreach, and part through online channels, then verifies every member and weights each sample.

Verasight

Verasight recruits a proprietary panel of 300,000+ Americans through hybrid recruitment: random address-based sampling, random person-to-person text messaging, and dynamic online targeting. As a separate service, it also builds custom sampling frames from official records such as medical licenses and voter files. Every respondent completes SMS authentication through a mobile phone registered with a major U.S. carrier. National samples are weighted on nine variables, including party identification and 2024 vote. Access is self-serve, listed at $4 per complete, with a typical study estimated at $3.50 to $4, or fully managed. The panel covers the United States only.

Probability-based panels

Members cannot volunteer. The company selects households at random to be invited to the panel, which is what a probability claim rests on. Several of these panels sit inside larger research organizations that also run custom, opt-in, and international studies.

NORC AmeriSpeak

AmeriSpeak is the probability-based panel of NORC at the University of Chicago. Households come from the NORC National Frame, the area sample behind the General Social Survey, and are recruited by mail, telephone, and in-person interviewers. NORC reports 97% sample coverage and, as of December 2025, over 70,000 available panelists. Everything is managed rather than self-serve, including a twice-monthly 1,000-adult Omnibus priced per question, $1,000 for the first five and $750 beyond ten. Opt-in sample can be added via TrueNorth with client agreement. NORC also builds client-owned panels. The panel covers the United States; NORC's Global division works in more than 40 countries.

Ipsos KnowledgePanel

Ipsos KnowledgePanel is Ipsos’ probability-based panel, run in the U.S. for more than 25 years and now in nine other countries too: the U.K., France, Germany, Italy, Spain, the Netherlands, Sweden, Poland, and Croatia, some added by acquisition. U.S. members are recruited via address-based sampling from the USPS Delivery Sequence File; people are invited, cannot self-enrol, and non-internet households get a free device and internet service. Ipsos’ 2026 panel book cites 60,000 recruited U.S. members. The weekly KP Omnibus of 1,000 U.S. adults is priced from $1,000 per question unit; Ipsos separately sells opt-in online panels.

Gallup Panel

Gallup Panel, created in 2004, is a probability-based panel of more than 100,000 U.S. adults recruited via address-based sampling and random-digit-dialing; it is not an opt-in panel. Members respond by web, phone, mail or SMS in English or Spanish. Access is full-service, including the monthly Gallup Pulse omnibus of 2,000 adults. Gallup discloses non-probability additions for low-incidence groups, and one published study drew nearly half its comparison sample from a third-party provider. Gallup publishes no self-serve option or price. The panel is U.S. only, and the Gallup World Poll covers other countries as a separate product.

SSRS Opinion Panel

The SSRS Opinion Panel recruits U.S. adults via address-based sampling and random selection of prepaid cell phone numbers. Panelists, wholly owned by SSRS, are sampled by probability-proportional-to-size methods and surveyed online or by phone, in English or Spanish. Its Omnibus fields twice a month with 1,000 adults, priced from $1,000 per question. SSRS also offers Encipher Hybrid, blending the panel with purchased non-probability vendor sample, and Encipher Nonprob, a non-probability-only product recruited from the marketplaces and calibrated using the panel. Everything runs as a managed service in the United States, and SSRS operates under parent company AUS Marketing Research Systems.

RAND American Life Panel

The RAND American Life Panel is a nationally representative panel of 11,000 members ages 18 and older who speak English or Spanish, recruited primarily through probability-based methods; RAND randomly selects addresses from a list of all U.S. addresses, and earlier cohorts also came from nonprobability sources. Household data is patterned after the Current Population Survey to aid weighting. RAND staff program and field each survey for public policy and nonprofit research; market research is not accepted. Standalone pricing is published, from $16,830 for 500 adult responses, and the panel covers the United States only.

Understanding America Study

The Understanding America Study, housed at USC, is a probability-based Internet panel of about 15,000 U.S. residents, including a 3,500-person California oversample and almost 700 teens ages 13-17. It recruits solely by address-based sampling from postal delivery files, providing tablets and Internet when needed. UAS staff field surveys mainly for academic and government researchers; other UAS pages also mention corporate clients. Data link across UAS surveys and, for US researchers, to restricted Social Security, Medicare, and death-index records. Pricing starts at $3 per participant per minute plus $2,000 handling, and the panel covers the United States only.

Opt-in panels

The company recruits and maintains its own pool of people who agreed to take surveys, through advertising, partnerships, rewards programs, or a researcher-facing platform. Representativeness comes from sample balancing and weighting rather than random selection. Many also blend in partner supply and sell custom research alongside samples.

YouGov

YouGov operates its own opt-in, non-probability panel of over 30 million registered members across 55+ markets. It runs proprietary panels in most of them and works with affiliate partners in the rest, adding external panel or marketplace spend for niche audiences. Panelists are selected by YouGov per survey and weighted by age, gender, region, and education. Verification includes email confirmation, ID checks, and fingerprinting. Self-serve is published from $1.50 (£0.80) per complete for GB and US only, with a typical study estimated at $3.50 to $4. Serviced omnibus work is priced separately: $300 plus $500 a question at 1,000 adults nationally.

Dynata

Dynata runs a 70-million-member, source-diverse first-party panel across about 82 markets, plus third-party sample partners, per its ESOMAR 37 disclosure. QualityScore, an ML-based fraud system, spans deduplication, bot prevention, and AI-driven open-end evaluation. Dynata+ applies census-based defaults and custom balancing and shows pricing before launch; managed services add programming, fielding, and reporting. Its panel book names clients across North America, Latin America, Europe, the Middle East and Africa, and Asia-Pacific. No price is published anywhere.

Kantar

Profiles by Kantar owns proprietary panels alongside a vetted third-party network, reaching 170+ million people across 100 markets, with 80%+ of the industry's top sample sources available via API. Recruitment is opt-in rather than probability-based, and fraud screening runs through its Qubed AI. Access runs through Accelerated Answers, self-serve or Kantar-managed, or fully managed teams, including omnibus surveys in 50+ markets. Kantar Marketplace, a separate testing platform, reaches 150+ million consumers in 80+ countries, self-serve or with expert service. Kantar publishes no prices.

Toluna

Toluna runs a first-party panel of 81 million members across 70+ markets. The panel is supplemented by a partner network and a supplier program: the ThinkAction affiliate network, app SDKs, and API access. Respondents pass device, behavior, and identity checks under Toluna QSphere. Toluna Inc. holds ISO 20252:2019 certification, with a scope that excludes the company's healthcare work. Toluna claims neither probability sampling nor census balancing. Access spans self-serve, API, and full-service research.

Savanta

Savanta fields proprietary consumer and business panels, built partly via acquisitions, plus ad hoc samples from client customer databases and publisher and database partnerships. Reach is over 100 million people in more than 95 countries. Checks run at sign-up and survey level. Respondents engage online, face-to-face, by post, or telephone through a single point of contact. Rate cards are published for some Essentials and tracker products, from about £1,500, but sample itself is sold only through a managed engagement. Savanta is part of Next15 Communications Group plc.

Sago

Sago, rebranded from Schlesinger Group in 2023, combines proprietary opt-in panels with scrutinized third-party panel providers and global strategic partners, reaching profiled audiences in more than 50 countries. Its methods aim for nationally representative samples meeting demographic targets. SagoVerify combines government ID verification with behavioral and AI-fraud checks. Sago is ISO 20252 and ISO 9001 certified. Access includes self-serve research through Methodify, which draws on Sago panels plus third-party providers, API-based sampling, or managed service; no prices are published.

Prodege

Prodege owns and operates rewards panels including Swagbucks, MyPoints, InboxDollars, and ySense. Its ESOMAR 37 states over 95% of completes come from these proprietary panels; vetted external partners are used only with client approval. Verification includes double opt-in, address and device checks, mobile verification, and CAPTCHA. Coverage spans 120+ million people across 100+ countries. Recruitment is opt-in throughout, with no probability claim. Access runs via Prodege's Peeq platform, the separately acquired Pollfish DIY platform, managed service, or API.

Pollfish

Pollfish, acquired by Prodege in 2022, blends Prodege's rewards communities with the Pollfish Network of hundreds of partner apps and websites for respondents. Reach is an owned member network of 120M+, and respondents pass 11 verification checks. One-click post-stratification weights age and gender to census data for 34 countries, all 50 US states, Washington DC, and Puerto Rico. Self-serve starts at $0.95 per response; full service, via parent Prodege, starts at $5k per project.

SurveyMonkey Audience

SurveyMonkey Audience combines two proprietary opt-in panels, SurveyMonkey Contribute and the SurveyMonkey Rewards app, with third-party panel partners. Its ESOMAR 37 answers put about 88% of U.S. sample on the proprietary panels and 100% of international sample on partners, and probabilistic methods are not used. Its help center lists 104 supported countries. Double opt-in, AI bot and fraud detection, and census balancing are offered. Self-serve from $1 USD per response, with paid professional services available.

Centiment

Centiment directly recruits and profiles its own respondent database through social media and affiliates, and blends in select vetted panel partners when a project needs more reach, per its ESOMAR 28 answers. It reaches respondents in 100+ countries, with most fielding in the U.S. and U.S. targeting down to zip code. Quotas can produce census-balanced samples on request. Quality checks include IP verification, proxy detection, fingerprinting, and fraud scoring. Access is self-serve or managed with a fielding expert. Audience Panel responses are quoted on request; the survey platform starts at $400 a month paid annually ($450 month-to-month).

Prolific

Prolific maintains its own opt-in pool of 300,000+ active participants across 40+ countries and does not rely on other panels. Participants undergo bank-grade ID checks, then face the 110+ continuous checks of its Protocol system. Representative samples built on census data are offered for the US and UK only. Access is self-serve with an API, or managed services. Pricing is a 42.8% platform fee, 33.3% for academics, on top of rewards, with $8/£6 minimum hourly pay.

CloudResearch

CloudResearch sells sample through Connect, its own participant pool, vetted on every study with behavioral screening, device fingerprinting, and AI-content detection, plus free census-matched sampling. Connect participants are U.S.-based. Prime Panels aggregates third-party opt-in panels, described as 50 million to 100 million participants across 19 countries, screened with patented Sentry technology. Its MTurk Toolkit retired with MTurk on September 30, 2026. Sampling is quota-based rather than probability-based. Access is self-serve with an API and pricing calculator, or managed research.

Respondent.io

Respondent.io runs its own panel of 4.3M+ identity-verified participants across 150+ countries, built over a decade rather than aggregated from brokers, plus off-panel recruiting for hard-to-reach audiences. Signup requires phone, work-email, and government ID with a live selfie for high-risk applicants. Its consumer panel is broadly representative, with census-balanced quotas on survey and segmentation work and no probability sampling. Published self-serve pricing is $40 per consumer session and $80 per B2B session pay-as-you-go, excluding incentives, or managed recruiting with a coordinator.

User Interviews

User Interviews, part of UserTesting, Inc., runs a 100% proprietary panel, buying no audiences and sourcing from no third-party panels. Its 2026 Panel Book counts 7.6 million participants across the combined network with UserTesting. New participants face 50+ fraud signals at signup. Coverage spans 34 core markets and all 50 U.S. states. Pay As You Go starts self-serve at $49 a session. Neither census balancing nor probability sampling is claimed anywhere.

Forthright

Forthright recruits its panel, under parent Bovitz Inc., through in-house digital outreach, screening by manual review, duplicate and fraud checks, and third-party proxy and foreign-IP detection. Invitations are stratified and random, averaging four surveys a month with a hard cap of eight and rebalanced in real time, which Forthright says leaves datasets needing little to no post-stratification weighting. Some projects also draw on external-partner or marketplace sample. Pricing lists $4.94 per interview in a 1,000-interview example; international or client-list sample is a custom add-on.

InnovateMR

InnovateMR runs its own opt-in panels for B2C, B2B, and healthcare research, recruited via named channels such as business sites, patient forums, and social media. It also sources third-party and partner sample alongside its own panel. Coverage spans 90+ countries, and its Ivy Exec network adds 2.5 million professionals across 191 countries. It holds ISO 20252 and 27001 certification. Quality controls pair its Text Analyzer with third-party tools, including CloudResearch's Sentry for red herring questions. DIY plans run free to $495 a month plus custom Enterprise, API, or managed service.

Full Circle Research

Full Circle Research owns its Survey Roundtable panel outright and recruits through publisher and social-network partnerships (70%), affiliate networks (30%), and intercepts. Supplemental suppliers must meet its ISO 20252 standards; InstaConnect adds programmatic sourcing. Recruits pass HoNoR, Relevant ID, Verity, and CleanID checks; sample follows disproportionate census stratification. Sample is managed-service only, with no published price. It is headquartered in Potomac, Maryland, with a Paris office and a UK and Europe expansion announced in 2026. Its ESOMAR 37 metrics cover 13 countries.

DISQO

DISQO fields brand and outcomes lift surveys on a consented, direct audience it never aggregates, with biometric verification and multi-pronged fraud detection on every user. The audience runs to 30 million opted-in consumers, sourced partly through its own Survey Junkie panel. Samples are weighted and quota-matched to the US population by age, gender, income, and ethnicity. Access is an Audience API, a self-service brand lift platform, or a managed research team; pricing varies by sample size. Headquarters are in Glendale, California.

Marketplaces and sample exchanges

The company connects researchers mainly to respondents it does not recruit itself: a self-enrolled task workforce, or third-party panels and suppliers integrated through a platform, sometimes alongside a small number of owned panels.

Amazon Mechanical Turk

Amazon Mechanical Turk was a crowdsourcing marketplace where Requesters posted tasks, including surveys, to a global, self-enrolled workforce (18+) that completed a tax-linked identity check to register. Screening ran on custom Qualifications plus Masters and Premium Qualifications, though Amazon sold no data-quality or representativeness product around them. Fees were 20% of Worker pay, plus 20% more on tasks with 10+ assignments and 5% more for Masters. Requester accounts were accepted from about 49 listed countries. Amazon permanently closed the service on September 30, 2026, ending HIT creation and completion for Workers and Requesters alike.

Cint/Lucid

Cint operates the Cint Exchange, a programmatic research marketplace where 800+ supply partners connect through APIs or hosted panels across 130+ countries. Most sample is third party, and Cint owns four proprietary panels, including Surveyrewardz and GapFish's TrendsetterClub. Quality relies on an AI-based Trust Score plus anti-fraud and attention checks. Access is self-service, API, or managed; Cint does not publish Exchange pricing, though its Theorem academic product lists $1.50 to $3.50 per complete. Cint Group AB is publicly listed.

PureSpectrum

PureSpectrum is a sample technology marketplace that owns no proprietary panels, instead connecting 290+ vetted third-party sources, including research panels, loyalty programs, and cashback and gaming apps. It uses quota sampling rather than probability sampling. PureScore, its AI-based respondent-quality system, screens participants before, during, and after fieldwork. Access is self-serve with no platform fee (buyers set the CPI), API integration, or managed Services. Coverage spans 90+ countries.

Qualtrics Research Services

Qualtrics Research Services partners with third-party sample providers, reaching 90M+ panel respondents with samples mirroring census representation across 200+ markets. The managed team handles methodology, sourcing, fielding, and reporting. Qualtrics also sells self-serve online panels inside its platform, capped at 15,000 USD per purchase with 50 to 10,000 responses, administered through verified third-party platforms; researchers can also supply their own respondents. The platform separately offers a first-party synthetic panel simulating responses with generative AI instead of real people.

Rep Data

Rep Data sources respondents through 20+ vetted, integrated supply partners tracked with real-time supplier scorecards. Every respondent is screened at entry by Research Defender's 130+ signal fingerprinting, a cross-panel no-fly list, and hyperactivity detection, then scored in-survey. Quotas are census-balanced rather than probability-based. Access is self-serve (Research Desk), API, or managed (Research Services). No price is published, though its FAQ describes usage-based pricing on 12-month contracts. It reports reach across 57 countries and is backed by investor Mountaingate Capital.

Sources

Every fact above was read on the company's own website. For each company, the pages used are listed with the section or heading where each fact appears.

Verasight

• Verasight Methodology: recruitment channels, SMS verification, ID verification threshold, nine-variable weighting
• The Verasight Panel: panel size (300,000+), hybrid recruitment description, 8-of-8 Ivy League claim
• Custom Recruitment: official-records sampling frames as a distinct capability from the panel
• Why Verasight: 'no outsourcing' / 100% primary data claim
• Self-Serve Surveys: self-serve vs. managed split; the page no longer lists a price
• Academic Research: $4 per complete pricing; AAPOR Transparency Initiative and Roper Center 10/10 score
• llms.txt: company metadata (Verasight, Inc.), '7 of 8 Ivy League' figure, overall capability summary
• AAPOR Omnibus report: methodology paragraph confirming recruitment channels, CPS/Pew weighting benchmarks, and AAPOR Transparency Initiative membership
• Verasight is a primary data contributor to The Voter Poll by SSRS and its methodology PDF: confirms Verasight supplies its own panel to a third party (SSRS) rather than sourcing from one

NORC AmeriSpeak

• About AmeriSpeak: panel design, 97% coverage, recruitment channels, ESOMAR 37 pointer
• Our Offerings: omnibus cadence, TrueNorth, proprietary panels, federal OMB studies
• Omnibus Survey: 1,000-adult sample, per-question pricing tiers, bi-weekly schedule
• Proprietary Panels: client-owned custom panels, commercial-database list samples
• TrueNorth How It Works: opt-in/probability blending method, cost and bias-reduction claims
• AmeriSpeak ESOMAR 37 (PDF): current panel size as of Jan 2024, client-agreement rule for TrueNorth blending, respondent verification
• AmeriSpeak Panel Book (PDF): product list, cumulative project count
• AmeriSpeak Technical Overview (PDF, updated Dec 15 2025): current recruited/available panelist counts, 50-state + D.C. scope
• TrueNorth Calibration 3.0 white paper (PDF): updated bias-reduction figures
• Certifications: CMMI, ISO 9001/27001, HIPAA, SOC2, WCAG
• NORC & the University of Chicago: independent-affiliate relationship

Ipsos KnowledgePanel

• KnowledgePanel | Ipsos: 25-year US history, 10-country list including Germany, panel description
• KnowledgePanel - Omnibus Services | Ipsos: current $1,000/question-unit pricing, 1,000-adult weekly omnibus, ABS recruitment, laptop provision for offline households
• ipsos-knowledgepanel-slides-3-12-2019.pdf: ~55,000-member panel figure (2019), ABS + dual-frame telephone recruitment, invitation-only/no opt-in, census-match claim, KnowledgePanel vs. opt-in panel distinction
• knowledgepanel-omnibus-info-2.pdf: corroborates omnibus pricing/schedule; Ipsos corporate/ownership facts
• KnowledgePanel: An Omnibus Superhero | Ipsos: 2019 'over 55,000 members' figure and fraud-resistance claim (stale, not corroborated elsewhere)
• UK KnowledgePanel Brochure (July 2025): shows a far more current UK panel-size disclosure (~19,000 reachable completes) for contrast with the stale US figure
• Das KnowledgePanel | Ipsos: most recently dated country page (11.05.26); implicitly supports the 10-country total
• KnowledgePanel | Ipsos (Netherlands) and Ipsos KnowledgePanel® (Croatia): both list only 9 countries, omitting Germany -- internal contradiction
• ISO Certification | Ipsos: ISO 20252:2019 certification (company-wide, not KnowledgePanel-specific)
• ipsos-answers-to-ESOMAR-37-questions-august-2024.pdf: confirmed to never mention KnowledgePanel -- it documents Ipsos' separate opt-in online panel business
• 2026 KnowledgePanel Panel Book: current, dated source for the 60,000-recruited-member figure and the USPS Delivery Sequence File recruitment-frame detail; also corroborates free-device/internet provision for non-internet households; silent on fraud/verification and on countries beyond the U.S.

Gallup Panel

• How Does the Gallup Panel Work?: founding year, panel size, ABS/RDD recruitment, weighting, opt-in status
• Panel Methodology FAQ (PDF, updated 2022): active panelist count, SMS/mail/phone/web modes, Spanish-language coverage, non-probability supplement disclosure, response and recruitment rates, bot/professional-respondent safeguards
• Gallup Panel and U.S. Survey Research: panel highlights, consultative full-service model, Gallup Panel Pulse omnibus, subgroup panel offerings
• The Gallup Pulse: monthly 2,000-adult omnibus description and contact-only access
• Custom Survey Research: distinguishes the Gallup Panel (100,000+ U.S. adults) from the Gallup World Poll (140+ countries) as separate research vehicles
• Gallup-Spark! Strategic Solutions research hub: published example where a national comparison sample combined Gallup Panel and third-party non-probability respondents in roughly equal shares
• gallup.com/panel: panelist-facing recruitment FAQ confirming random address selection and household enrollment
• How Does the Gallup World Poll Work?: confirms the World Poll (160+ countries since 2005) is Gallup's separate international product, not the U.S. Gallup Panel

SSRS Opinion Panel

• SSRS Opinion Panel: recruitment method (ABS + prepaid cell RDD), random-selection/no-opt-in, PPS sampling, multi-mode, English/Spanish, links to ESOMAR 37 and Look Book
• SSRS Opinion Panel Omnibus: cadence (twice monthly, first/third Friday), N=1,000, current pricing ($1,000/question, 3-question minimum)
• SSRS ESOMAR 37 (2025 PDF): authoritative methodology disclosure -- 100% proprietary/exclusive sample, managed-service-only, no intercepts, U.S.-only single source, weighting variables, verification/fraud controls, ISO 27001 certification
• Encipher Hybrid: blends panel (25-50% of completes) with purchased opt-in nonprobability vendor sample
• Encipher Nonprob: 100% nonprobability-only product, calibrated using panel-based benchmarks
• SSRS Opinion Panel Look Book (PDF): confirms recruitment method and profile variables
• SSRS Opinion Panel Methodology, August 2022 (PDF): older methodology statement describing ABS-only recruitment, used to flag a site-internal contradiction
• SSRS Opinion Panel Omnibus brochure, undated (PDF) and December 2025 version (PDF): compared to flag the pricing-tier contradiction
• State Research: panel size (50,000+ panelists), and disclosure that SSRS pairs the panel with RBS/RDD/opt-in nonprobability sample for state-level studies
• SSRS Overview (About): company timeline naming SSRS's parent company (AUS Marketing Research Systems), plus company-level ISO 27001 and AAPOR Transparency Initiative confirmation

RAND American Life Panel

• American Life Panel: homepage panel-size claim ("more than 13,000 adults"), purpose statement
• About the American Life Panel: panel size (11,000), English/Spanish, probability-based recruiting, CPS-patterned household weighting, history
• FAQ About the American Life Panel: address-based random selection, "we do NOT conduct market research," privacy/confidentiality protections
• American Life Panel Pricing: standalone pricing table ($16,830 for 500 adult responses at 5 minutes), omnibus pricing, ten-step managed fielding process
• Omnibus Surveys FAQ: omnibus per-question pricing and sample sizes across RAND's panels, including ALP
• Access ALP Data: free data sharing model, restricted-variable fee
• The RAND American Life Panel: Technical Description (RR-1651): recruitment-cohort table showing the probability and nonprobability cohort mix, CPS raking weights, panel built and maintained by RAND

Understanding America Study

• Understanding America Study (homepage): current panel size (~15,000), California oversample (3,500), teen count (almost 700), and the cross-survey data-linkage claim
• About The UAS: recruitment via ABS from post office delivery sequence files, who commissions surveys
• Recruitment: full recruitment protocol, tablet/internet provision for households without access
• For Clients: published pricing ($3-$2.50/participant/minute plus $2,000 handling; UASTeen at $6-$5), "academic and government studies" framing, managed end-to-end survey process
• Restricted Data: the LINKAGE Enclave data-linkage offer (SSA, CMS/Medicare, National Death Index), restricted to US-based researchers
• Getting Started: AAPOR Transparency Initiative membership since 2016; Experian and financial-account linkage detail
• Data Quality: respondent-integrity controls (straightlining/speeding checks, address verification, Flag File)
• UAS ESOMAR/company profile (PDF): confirms address-based sampling is the sole recruitment source, no third-party supplementation, CPS-based weighting
• UAS Brochure (PDF): restates panel size, oversample, and pricing
• UAS Client Road Map (PDF, dated 2016): states corporate clients have used the panel, in tension with the current For Clients page's "academic and government" framing

YouGov

• Research Panel: Millions of Members Across All Demographics: panel size (30M+), market count (55+ AND 63+ on the same page), 63 named countries, affiliate partners, "anyone can join" active sampling, full verification-method list
• Data quality: Accurate Market Research Intelligence: panel size and fraud-detection description
• Methodology: active sampling, nonprobability sampling, weighting methodology
• YouGov Surveys: Self-serve: price floor ($1.50/£0.80), GB/US-only scope, 30-question cap, no-publish/no-citation restriction
• YouGov Surveys: Serviced and Omnibus: 70+ markets for the researcher-managed tier
• US National Omnibus and US Public Affairs Omnibus: published serviced rate cards ($300 entry fee plus $500 a question at 1,000 adults; $1,500 setup plus $600 a single-answer question on Public Affairs)
• Custom Research: 55+ markets and "more than 70 markets" cited on the same page
• Profiles and BrandIndex: product-specific market counts (49 and 56)
• YouGov And Consumer Panel Services (CPS acquisition): distinct purchase-panel supply (18 European markets) versus the opt-in panel's 24-market European footprint
• YouGov Annual Reports 2022, 2023, 2024, FY26, and the FY24, FY25 and Half-Year FY26 results announcements: year-by-year market/panel-size figures, "YouGov Partner Panel" disclosure, external panel spend, ISO 27001, ultimate Parent Company/LSE listing
• ESOMAR 28 disclosure: older self-reported sampling/verification detail, dated panel-size figure

Dynata

• Global Panel: 70-million-member panel claim, 82-country stat, Neutronian NQI and Fortune 500 stats
• Quality Commitment: QualityScore ML fraud detection detail, ISO 20252 certification
• Dynata's ISO 20252 SOA: four-region client geography boilerplate and ISO scope (US, UK, Australia)
• Dynata ESOMAR 37 responses (PDF): recruitment channels (Loyalty/Open/Integrated), third-party sourcing practices, non-probability disclosure, 90-country panel figure
• Dynata ESOMAR AI 20 questions (PDF): QualityScore AI/ML detail and Neutronian audit mention
• Dynata Panelist Book, July 2026 (PDF) and November 2025 (PDF): 70+ million/82-market panel figure and five-region client geography including Middle East and Africa
• Dynata's Approach to Data Quality (PDF): contradicting 68 million/88-market panel figure
• B2B Panel Attributes Guide (PDF): B2B revenue-band targeting options, no published price
• Dynata+ Platform: census-based defaults and custom attribute balancing
• Dynata+ Sample: instant pricing shown before launch
• Managed Services: third-party panel partner coordination, programming/fielding/reporting scope
• Dynata Developers: Respondent Exchange (REX) supply-side marketplace for partner-sourced respondents
• Privacy Policy: predecessor entity names, no current parent/owner disclosed

Kantar

• ESOMAR 37: the authoritative self-disclosure, panel brands (LifePoints, Qmee, Mobiworkx, plus WeChat and ORU as further assets), recruitment methods, no-probability-sampling statement, Census-based quotas, Qubed AI fraud process including facial verification, ISO 20252 scope
• Survey Solutions and Market Research Services: main Profiles by Kantar landing page, 170m+/100 markets, 'six proprietary Premium Panels' claim, Accelerated Answers, omnibus in 50+ markets, Qubed AI
• Respondent Hub: 'by the numbers' stat block repeating 170m+/100 markets/80%/six panels
• Accelerated Answers: defines Accelerated Answers as a DIY-or-expert model, including Quick Managed Surveys run by Kantar's own team
• Quick Managed Surveys flyer (PDF, hosted on Kantar's HubSpot): confirms the managed-service tier within Accelerated Answers, with staffed turnaround as fast as 6 hours
• 3 Reasons to Use the Kantar Profiles Network (PDF ebook, dated 2020): describes LifePoints as Kantar's proprietary double opt-in panel and references an older 100m/70-market figure
• Kantar Marketplace and Pricing: Marketplace's 150m consumers/80+ countries claim, self-serve-or-expert model, and credit/PAYG pricing with no public price
• www.kantar.com/profiles: confirms the old Profiles URL now redirects to a campaigns/pf landing page rather than the main solutions page
• Kantar Trust Centre and Corporate Governance and Trust Centre: ISO 9001/20252/27001 accreditations
• Investor relations: discloses the 2019 Bain Capital acquisition and the Kantar Global Holdings Sarl reporting structure
• About Kantar: corporate-wide stat block (100m respondents, 90 markets) distinct from the Profiles-specific 170m+/100-market figure

Toluna

• Homepage: 81M panel, 100+ countries claim
• Global Panel Community: 90+ markets claim, panel description
• USA Today landing page: 90+ countries / 81+ million claim
• Toluna Start platform: 70 countries claim, self-serve platform description
• Become a Supplier: ThinkAction affiliate network, SDK, API, and ad-hoc partner routes
• Quality (Toluna QSphere): QSphere claim, partner network line, Toluna USA Inc. ISO claim
• Toluna QSphere press release: device/behavior/identity check language
• ISO 20252 certification press release: names holder as Toluna Inc., CIRQ certifier
• ISO 20252 Statement of Applicability (PDF): Toluna Inc. entity, US-only online-quantitative scope, panel plus partner blend via router algorithm
• ESOMAR 37 disclosure (PDF): panel vs. partner-network supply mix, 70+ countries/79+ million figures, recruitment channels, self-serve/managed/API models, fraud and verification detail
• Global Community Panel Book 2026 (PDF): 70+ countries/markets and 49-country figures
• About: acquisition timeline (MetrixLab, GutCheck, Harris Interactive, KuRunData), 75-markets claim, 27-countries 2008 milestone, and corporate family
• TolunaID Consulting sell sheet (PDF): qualitative pricing description, no published price
• Toluna Healthcare Panel (PDF): 30+ million healthcare-specific panel figure
• Toluna Synthetic Personas: 22 million anonymized panelist figure
• QProbe (id.tolunacorporate.com) and QProbe (tolunacorporate.com): conflicting 37 vs. 60 country counts for the same tool

Savanta

• Audience access: proprietary panels vs. ad hoc samples split, 100m/95-country reach, sign-up plus survey checks, methodologies, single point of contact
• Audience expertise: repeats the 100m/95-country reach and single-point-of-contact language
• History and About Savanta: Next15 Communications Group plc parent, acquisitions (YouthSight, ComRes, Wealth-X, Explorer Research, Infosurv)
• Youth panel book: 150,000-member YouthSight youth panel
• Omnibus and trackers and International omnibus: the conflicting 'over 100 countries' figure
• AllVue platforms: ISO 27001 accreditation claim, managed script/field/analyse/deliver workflow
• Essentials, BrandVue Essentials (PDF), Consumer Duty Communications Testing (PDF), and the UK Business Tracker rate card: published prices
• Have you been contacted by us?: confirms client-customer-database telephone recruitment
• Your guide to quality samples with niche audiences: multi-stage respondent verification claim
• ISO 27001 Statement of Applicability (PDF): scope of the ISMS certification

Sago

• Global Panel: proprietary plus third-party panel blend, strategic partners, 50-country reach, API-based sampling
• Sago Verify: government ID verification, layered fraud and behavioral checks, reconciliation-rate claim
• SagoVerify launch announcement: government identity-verified sample plus third-party quality tools
• Methodify FAQ: self-serve DIY positioning; confirms Methodify sample draws on Sago panels plus strategic partners and sample providers
• Methodify Trackers: managed-service option from Sago's operations team
• QualBoard Pricing: no published prices, contact-us only
• Certifications and Partnerships: ISO 20252, ISO 9001, ISO 27001, TISAX (Germany)
• Sago 60 history: Schlesinger Associates to Schlesinger Group (2018) to Sago (2023) rebrand timeline; 2019 Gauge Capital investment
• Academic Research and Consulting: nationally representative and demographic-target language, opt-in panel description

Prodege

• Prodege ESOMAR 37 (PDF): 95%+ proprietary-completes figure, client-approval and vetted-partner language, verification methods, DIY/managed/API model, ISO 27001/SOC certs, no ISO 20252
• Engaged, Proprietary Audience: 100+ countries / 120+ million people reach stat, named consumer brands (Swagbucks, MyPoints, Upromise, CouponCause, InboxDollars, ShopAtHome, ySense)
• Insights: 'largest consumer panel in the US' claim, 60+ countries, DIY/Assisted/Full Service language, and the 120M+ verified global panelists figure
• Innovative Research Technology: conflicting 200+ million people / 70 countries reach figure
• About Prodege: 2026 Blackstone partnership statement
• Prodege Peeq (insights) and Prodege Peeq (product): Peeq as a second DIY and assisted platform blending proprietary panel with vetted external suppliers; no published price
• Press Release Archives: headline evidence of the September 2026 CEO appointment and AdGate Media acquisition
• Acquisition of Pollfish: Pollfish acquisition dated February 1, 2022, founded 2013
• ProdegeMR to Offer European Sample via Lucid's Fulcrum Platform: historical (2017) third-party sample-exchange integration
• ISO 27001 certification: certification listed among 2025 awards
• Affiliate programs: ySense described as active in 180+ countries

Pollfish

• About Us / FAQ: 2022 Prodege acquisition, Pollfish Network vs Prodege communities blend, $0.95 and 100-response minimum
• Pricing: self-serve/full-service/enterprise price tiers ($0.95, $5k+, $10k+)
• Quality: 'verified in 11 ways' claim, owned member network of 120M+, ESOMAR and ISO claims
• Full service market research: 120M+ Members reach figure for managed services
• Survey features: respondent and country figures, which have since been removed from the live page
• How to weight your survey results in Pollfish: post-stratification country count (34 stated vs 35 listed), all 50 states plus DC and Puerto Rico
• How Pollfish Post Stratification Enables Instant Survey Weighting: conflicting 32-country figure for the same feature
• Pollfish vs Prolific: 350M+ reach figure, ESOMAR-certified claim
• SurveyMonkey alternatives article: 100 million/160 countries/345 cities figure attributed to Prodege, named anti-fraud methods
• Prodege and Pollfish Unite to Improve Audience Quality: names Prodege's proprietary panels (Swagbucks, InboxDollars, MyPoints, Upromise)

SurveyMonkey Audience

• ESOMAR 37: panel composition and percent-share by source, recruitment channels, probabilistic-methods answer, verification and fraud methods, census balancing, self-serve vs. Enterprise delivery models
• Global Audience Supported Countries: the 104-country supported list with per-country survey languages
• Audience panel product page: 335M+/130+ countries marketing figure, double opt-in and AI bot and fraud detection language, $1 USD per response starting price
• Audience panel data quality page: double opt-in and bot and fraud detection detail
• Free vs. paid plans: $1 USD per response starting price; $0.15 per-response overage on paid subscription plans
• Buying Responses with SurveyMonkey Audience: Express Delivery surcharge, price-per-response mechanics
• Audience Custom Balancing: custom age and gender balancing mechanics
• Enterprise Audience Service-Specific Terms: Credits purchase Audience, external panel, and professional services together
• Non-probability Sampling: 'half a million people available at any time' Audience-panel scale figure
• Survey Methodology: distinguishes SurveyMonkey's own river sample curiosity research from the Audience panel product
• Security Statement: ISO 27001 and PCI DSS certifications
• SOC 2 Type 2 certification: SOC 2 Type 2 certification detail
• Company Information: checked for parent-company disclosure, none found

Centiment

• ESOMAR 28: recruitment sources (social media, affiliates), partner-panel blending logic, quotas and census language, fraud scoring, opt-in consent
• Survey Platform pricing: Professional and Enterprise tiers, live price table (annual vs monthly), SOC 2, SAML and HIPAA as Enterprise features
• Survey Platform pricing for Audience Panel customers: the $450 a month standard-plan figure that resolves the $400 vs $450 discrepancy
• Centiment Audience Panel: zip-code and 100+ country targeting, census-balanced example, self-serve vs services access, fraud and security list
• Centiment Research Services: DIY vs full-service phases underlying the engagement-model cell
• Accessible Countries: full 100+ country list and 'majority United States' framing
• How We Safeguard Your Data: IP verification, proxy detection, fraud-score mechanics
• How to Use Quotas to Your Advantage: natural fallout as the default versus quota-driven balancing
• Request Survey Pricing form: confirms Audience Panel pricing is quote-only, not published

Prolific

• Prolific Pricing: platform fee (42.8%/33.3%), minimum and recommended pay, country count, self-serve vs managed services
• Panel book Q4 2025 (PDF): every page is stamped 'COMPANY CONFIDENTIAL DATA'; used only to cross-check public figures internally and not a source for the published entry or row cells
• Participant Wellbeing Report 2025 (PDF): independently corroborates minimum and recommended hourly pay
• Switching from MTurk to Prolific (PDF): 43%/33% fee variant, $8/£6 minimum pay
• Participant pool: 'own panel' language, 47+ checks variant, 300,000+ figure
• What are representative samples on Prolific: US and UK-only representative samples and census-data sourcing
• Protocol data quality: 110+ checks variant, layered quality system
• 100% Human Guarantee and its Help Center article: bank-grade ID verification, 110+ onboarding checks
• Domain Experts: confirms specialist experts are drawn from the same 200,000+ pool, not external supply
• Partner with Prolific: business and API partners, distinct from respondent recruitment
• Prolific vs. MTurk and Prolific vs. MTurk (alt): 43%/33% vs 30%/25% fee contradiction
• Participants FAQ: OECD country-eligibility exclusions
• Prolific security overview: ISO 27001:2022, Cyber Essentials, GDPR baseline, SOC 2 Type 2 in progress
• Prolific's participant pool, present and future: only page describing 'word of mouth' recruitment, dated 2018 and stale
• 2023 funding press release (PDF): independent, no parent company, founded 2014 at Oxford University

CloudResearch

• Connect: Recruit Vetted Research Participants Fast: Connect vetting methods and census-matched sampling
• Prime Panels: Prime Panels definition, 50M and 100M size claims on the same page, patented Sentry, U.S. zip-code and international targeting
• Connect FAQs: Connect vs. Prime Panels boundary, Connect's U.S.-only participant base, Sentry patent claim, Connect service fees, Prime Panels' 19-country reach
• CloudResearch Connect white paper: Sentry patent numbers, Connect's 2023 U.S.-only status and planned expansion, API
• Connect's Global Expansion: 2023 announcement that Connect added Australia, Canada, Ireland, New Zealand, and the U.K., contradicting the FAQ's U.S.-only claim
• Prime Panels International: the 19-country figure
• Sunsetting the MTurk Toolkit: MTurk Toolkit retirement date of September 30, 2026
• CloudResearch Enterprise: SOC 2 Type II, HIPAA, GDPR, ISO 27001, NIST 800-171, FERPA compliance claims
• Pricing: self-serve pricing calculators for Connect, Prime Panels, and the MTurk Toolkit
• Products: full product lineup confirming Managed Research as the agency-style service
• What Is Prime Panels?: Prime Panels' 2017 origin (formerly TurkPrime) and historical size figure
• Sentry: Patented Survey Fraud and Bot Detection: Sentry mechanics, including DigiPrint device fingerprinting
• CloudResearch and InnovateMR Partner: Sentry licensed for use with third-party sample sources
• Connect Participant Terms Policy: only a generic, unnamed reference to a parent company

Respondent.io

• Browse the Participant Panel: panel size (4.3M+), country count (150+), 'built and owned rather than aggregated from brokers', broadly-representative language
• Fraud Prevention: the three-item signup gate list (phone, work email, government ID plus live selfie for high-risk)
• Panel Book 2026 (PDF): 4M+/150+ countries headline, country breakdown, off-panel recruitment campaigns, industries count discrepancy
• Pricing: $40 consumer and $80 B2B pay-as-you-go session rates, incentives excluded, annual-commitment and credit-bundle discount tiers
• Market Research, Segmentation and Surveys: 'census-balanced' and 'balanced to reflect the real population' quota claims, project-coordinator language, 3.1M verified professionals
• Respondent vs Dynata and vs Cint: 'directly-recruited, not aggregated' positioning against broker and exchange competitors
• Agency or platform (blog): self-serve model with optional expert support add-on
• Security: SOC 2 Type II, GDPR, CCPA compliance; no ESOMAR disclosure found
• Impressum: legal entity Respondent Australia Pty Ltd, Sydney
• US Panel: 1.8M US-verified subset figure used in an internal-contradiction check

User Interviews

• Our research panel: 2026 Panel Book data (7.6M combined network, 3.2M professionals, 34-country breakdown, 50+ fraud signals)
• Pricing: Pay As You Go $49/$98 per session, Essential, Custom and Research Hub tiers gated behind a sales conversation, 6M and 7.5M panel-size mentions, '100% proprietary' FAQ language
• Enterprise: 6 million participants figure and FAQ repeating the proprietary-panel claim
• Partners: Recruitment API section with '6M consumers and 2M+ professionals' and 'we never source from third parties'
• Supported Countries for Participant Recruitment: full 34-country list confirming the Panel Book geography
• Government Research: FAQ restating 34 countries and all 50 U.S. states
• About Us: UserTesting acquisition language
• Outsmarting Fraud (blog) and the fraud deterrence support page: fraud-signal and layered-defense detail
• Security Measures: ISO/IEC 27001 and 27701 certifications, information security rather than panel quality

Forthright

• Panel: direct in-house digital recruitment, vetting and screening steps, stratified invitations, participation limits, real-time rebalancing, little-to-no-weighting claim
• Methods: methodology narrative on direct recruitment vs. crowdworking and marketplace models, active sampling vs. post-hoc reweighting
• Our Approach: confirms nonprobability panel, founded by social science PhDs
• Home: 'No survey marketplaces. No opaque partner networks.' positioning
• About: contradicts Panel and Methods with 'online and offline advertising channels' recruitment language
• FAQ and Help/Support: acknowledges occasional external-partner sample with client approval; names the proprietary panel domain
• Pricing: $4.94 per interview example calculation, add-on price list, non-Forthright and international sample as custom add-on
• Panel Stats: panel demographics vs. 2023 ACS benchmarks
• Platform and How It Works: hybrid semi-automated workflow, expert review and piloting steps
• Privacy Policy: confirms parent company Bovitz, Inc.
• Team: Greg Bovitz listed as Founder and Executive Chairman
• News: newer fraud and verification features (camera-based, IVR)

InnovateMR

• InnovateMR homepage: own-panel claim, 91+/95+ country figures, InnovateMR Connect API sample tool, Text Analyzer
• Supplier Terms and Conditions: formal supplier program sourcing respondents from suppliers' own or third-party panels
• Privacy Policy: confirms panelists originating from third-party panels
• Terms and Conditions (DIY): 'manual supply (i.e., third-party sample)' fee language
• Ethical Business Practices and Quality Assurance Controls: vendor and supplier standards acknowledgment
• AI Info page: ISO 20252 and 27001 certification statement
• QualityIQ suite expansion press release: Ivy Exec network size and countries, Text Analyzer, Verisoul, the Sentry and CloudResearch partnership, ISO 27001 dates
• DIY platform page: exact pricing tiers (Free, $149, $495, Enterprise)
• B2B Qualitative Research and Work With Experts: Ivy Exec 3 million members and 191 countries figures, managed-service description, Global Supply leadership role
• Business Insights Hub, Healthcare Insights Hub and Consumer Insights Hub: named recruitment channels by audience and the 95+ countries figure
• llms.txt: dated ISO certification summaries, census-representative case-study mention

Full Circle Research

• ESOMAR 37 disclosure: panel ownership, 70/30 recruitment split, intercepts, no probabilistic methods, supplemental-supplier ISO requirement, managed-only delivery, HoNoR, Relevant ID, Verity and CleanID checks, disproportionate census stratification
• FC ESOMAR 37 (PDF, Jan 2026): the 13-country ESOMAR 37 metrics tables
• Panel Book (Q2 2025 data): worldwide panel size and country breakdown, office locations (Potomac HQ, Philippines, Paris)
• Contact: current headquarters address, Potomac, MD
• About: current sourcing, quality and profiling summary and leadership, including the Managing Director, UK and Europe role
• Why We Build Our Own Panel: invitation-only recruitment claim, which conflicts with the ESOMAR 37 'open to all' claim
• InstaConnect: programmatic non-panelist sourcing
• CIRQ ISO 20252 recertification notice and the 2025 extension announcement: certification status through April 2028, broader regional geography language
• Managing Director announcement: the 2026 UK and Europe commercial expansion
• Privacy Policy: repeats the broad regional geography claim

DISQO

• FAQ Full List: consented and direct audience, never-aggregates claim, biometric verification, fraud detection, self-service surveys, pricing drivers, GDPR and CCPA compliance
• Audience API: never-aggregates claim, fraud detection, over-100-attribute targeting
• Expertise section: self-service Brand Lift for media companies vs. managed support
• Research Management: managed research team access route
• Privacy Policy: Glendale, CA headquarters; Survey Junkie community cross-reference; CCPA data-category disclosure table
• Privacy Policy, prior version: superseded Los Angeles HQ statement
• Terms and Conditions, API and Managed Services Terms, XPS Online Order Terms and ADM Terms: define 'DISQO Panel Members' as DISQO panelists plus Survey Junkie community members
• The 6 Best Practices for Political Campaign Research: audience profiling by voter status and political association, national, state and district targeting
• Cross-platform Measurement: experimental-design weighting of control and exposed study groups
• DISQO article methodology sections published through its own resource API: audience size (28 million and 30 million opted-in consumers), repeated 'US adults' sample descriptions, and explicit quota and weighting to the US population

Amazon Mechanical Turk

• Amazon Mechanical Turk: site-wide closure notice (September 30, 2026), crowdsourcing and global-workforce description
• Worker: task types including 'market research or survey data', worker positioning
• Worker Participation Agreement: 18+ age requirement, self-registration linked to an Amazon account
• Worker Help: tax interview and mandatory identity-verification requirement for Workers, MTurk as an Amazon subsidiary
• Help: Closure FAQs (refund, bonus and approval windows, transaction history, SageMaker and Augmented AI impact), Masters, Premium and Custom Qualifications, survey demographic-information policy, Requester country list
• Pricing and Requester Pricing: full fee structure (20% base, additional 20% for 10+ assignments, 5% Masters, Premium Qualification per-assignment fee)
• Product Details: self-serve Requester UI, API and CLI, Qualification mechanism, survey-hosting note
• Customers: use-case context, checked for representativeness claims, none found

Cint/Lucid

• ESOMAR: supplier count (800+, 4,600 panels), third-party-majority statement, the four named proprietary panels, delivery models, fraud-control list, ISO 27001, SOC 2 and ISO 20252 disclosures
• Cint Exchange: current canonical product page; '800+ supply partners / 600+ exclusive panels / 130+ countries' stat block; anti-fraud and attention-check line
• Cint Exchange panel book: 200m+ completed surveys a year, 800+ suppliers, 130 countries
• Demand API: '600+ exclusive panels' restated alongside 800+ suppliers and 130+ countries
• AI-Moderated Interviews: conflicting '4500+ individual panels' figure
• Data quality approach: Trust Score mechanics, CIRQ and ISO 20252 (Australia) credential, September 2026 SOC 2 Type I post
• Theorem: the only Cint product with published fixed pricing, $1.50 to $3.50 per complete
• About us and How it works: founding (1998, Stockholm), the P2Sample, GapFish and Lucid acquisitions, current reach language
• Modern Slavery Statement: confirms Cint Group AB is publicly listed (board-approved April 2026)
• Evaluating Sample Suppliers in the Digital Age (PDF, 2022): names Nasdaq Stockholm as the listing venue; older 160-million-respondent figure
• ISO 20252 Certificate of Compliance (PDF): Cint Australia-only scope; explicit 'probability samples are not offered' exclusion
• Feasibility and price estimation tool FAQ and Access and AccessPro Self Service Terms: per-project dynamic pricing with no public rate card, and the self-serve, API and assisted ordering paths

PureSpectrum

• PureSpectrum ESOMAR 37 (PDF): authoritative disclosure that it owns no proprietary panel, uses quota rather than probability sampling, offers self-serve, API and managed access, states 90+ countries and 40+ languages, and holds ISO 20252:2019 certification
• Market Research Sample Marketplace: 290+ vetted sources, no platform fee and buyer-set CPI, Census auto-fill quotas
• Data Quality and Data Quality Solutions: PureScore before, during and after fieldwork claims, 290+ sources and 125+ countries stat
• Self-Service Platform: no platform fees, subscriptions or minimums
• Full-Service Research Operations: managed Services scope, 48M interviews a year, 125+ markets and 66 languages
• Global Reach: 125+ countries, 65+ languages, 145+ localization options
• Supplier partnership page: supply-side audience types (panels, loyalty and rewards, cashback and coupon, gaming, branded communities, mobile apps)
• About PureSpectrum: founding (2015), California headquarters
• PureSpectrum Raises $17M and the equity funding completion release: independent, VC-backed by Arthur Ventures, no parent company
• llms.txt: the company's own AI-facing summary of access routes, including the Training Data business line

Qualtrics Research Services

• Online Research Panels and Samples: census-representation claim, consistency claim, managed-service description
• Market Research Services: 90M+ panelists figure, partner sample providers, bring-your-own-respondents
• Online Panels support page: self-serve $15,000 online cap, 50 to 10,000 response range
• Online Panel Terms of Service: self-serve panels administered through verified third-party platforms
• Synthetic Panels support page: first-party AI synthetic panel, US-only and English-only scope
• Market and Audience Research Tool: 200+ markets reach claim
• Brand Experience Software: 30+ global panel partners figure
• Buy Qualtrics Online: separate self-serve platform subscription price
• Fraud Detection and Response Quality support pages: platform-level bot and duplicate detection tools
• Partner Code of Conduct: contracting-entity name (Qualtrics International Inc.)
• 2026 Environmental Impact Report (PDF): the only on-site trace of investor ownership

Rep Data

• Answers to ESOMAR's 37 Questions (PDF): authoritative source on the no-owned-panel model, 20+ supply partners, vetting, blend caps, access models, census-balanced quotas, certifications
• ESOMAR 37 resource page: the same content summarized section by section, used as the entry's linked source
• Panel Book, June 2026 (PDF): 60M+ respondents a year, 57 countries, top-20 country breakdown, methodology caveat
• Pricing: confirms no published price, three custom tiers, pilot and no-long-term-commitment call to action
• FAQ: usage-based and 12-month contract pricing language, product descriptions
• Fraud Detection product page: 130+ signal fingerprinting, no-fly list, hyperactivity detection, 8 external reputation databases
• Sample Sourcing product page: self-serve sourcing platform, per-supplier caps, API access
• Company: Mountaingate Capital investor backing, founding story, leadership
• OWL Solutions acquisition announcement: confirms the product roll-up (Research Defender, ReDem, Research Desk, SightX, OWL)
• SightX acquisition announcement: confirms SightX became the Research Platform
• Research Desk one-pager (PDF): source of the conflicting 56-country figure
• Buyer's Agreement: confirms the subscription-term and annual-fee contract structure